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Data-fluent solutions that
help you win. Big.

Our Approach

Fluency help clients win by improving two things:
1

Understanding People

through modern research &
insight driven by diverse data & technology.

2

Driving Performance

through advanced measurement &
effectiveness capabilities & tools to optimise outcomes.

Advanced Segmentation

Our Living Segmentation is refreshable, fully integrated, and data diverse - protecting your investment by keeping pace as your audience and organisation change, while identifying paths to growth.

Audience Research

Our research services bridge gaps between what audiences see, say, think, feel, and do. And because data suppliers are not born equal, we only choose the right suppliers for the task.

Customer Analytics

Our team of first party data specialists are leading the field in advanced customer and CRM analytics, basket analytics, and pricing strategy.

Advanced Social Analytics

We know off-the-shelf social listening platforms lack accuracy and actionabilty. We have developed advanced analytics tools that unlock insight at true scale for your organisation.

Growth Mapping

Our data-diverse solution focuses on incremental growth by analysing audience demand, helping our clients tailor their product positioning, NPD, messaging, and marketing.

Modelling & Forecasting

We create tailored forecasting models rooted in audience data and enriched with market realities, helping clients quantify opportunity, investment, and ROI with dilgence that's fit for the board.

Influencer & Ambassador Selection

Our powerful solution analyses who your audience listens to, vs who they talk about, pinpointing the individuals that will deliver the greatest impact.

Brand Experience Tracking

We blend diverse data from across category brand experiences, pinpointimg exactly where to invest to drive business outcomes. Goodbye guesswork, hello results.

Audience Affinities

We use millions of big data signals to understand ownable spaces for your brand to resonate with key audiences.

Audience Journey Mapping

We integrate diverse data to unlock key audience micromoments and touchpoints that drive brand interaction and business outcomes.

Culture & Trends

We isolate the cultural trends with the greatest impact on your organisation's target audiences, to unlock the right areas to invest.

Evaluation Frameworks

We create market-leading effectiveness & evaluation frameworks, and generate new 'metrics that matter' to reveal the impact of your marketing.

Insight Frameworks

Great insight is increasinly about great data strategy. We help our clients get the right insight, to the right decision makers, at the right time.

Data & Technology Audit

We help optimise your data and technology stack and recommend the right suppliers, to ensure it is delivering fluently.

Custom Data Feeds

We create and deliver specialist tailored data feeds to power insight, reporting, data models, and other business and marketing applications.

Digital Transformation

Our consulting services unlock the full potential of data and technology stacks to support your strategy across multiple applications, from CRM to Ecomm.

Brand Performance

Do you need a better data-driven solution to truly track and understand your brand?

Media Mix Modelling & Econometrics

Our customised Econometrics and Media Mix Modelling analytics focus on your organisation's needs, unlocking attribution and ROI.

Measurement & Reporting

Our automated solutions help some of the world's biggest organisations draw insight and explain value to key stakeholders.

Commercial Partnerships

We specialise in commercial deals between rights holders and brands to unlock the true value of their partnerships.

Sponsorship Evaluation

We go beyond ROSI to help brands understand the value, using the most advanced sponsorship analytics and widest data inputs on the market.

Creative & Design Optimisation

Our scaled analysis helps brands identify the patterns in creative helping to drive better outcomes.

Brand Tracking

Our cost-effective brand tracking delivers a robust analysis of brands and competitors over time.

Not sure what product best suits your challenge,
get in touch

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Trusted by

"Truly first class,
every step of the way."

Global athletic footwear and apparel company

"Flippin' heck, they're Impressive!"

Campaign Magazine

"A remarkable piece of work. The CEO said bigger decisions are made with less sophistication"

Major Utility

"Fluency are the bridge from where you are now, to where you want to be"

Amazon

"Fluency have set expectations for years to come. Living Segmentation brings us closer to the consumer than ever before."

American multinational technology company

"Working with Fluency is helping us see around corners"

World’s largest sporting franchise

"These guys are transforming our insight and reporting systems with huge time savings, I'm going from 3 hours to 30mins... it's obscene!"

Amazon

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