Why TXi
71% of CX/BX marketers
can’t quantify how experience improvements drive business
metrics. It’s time for a new data diverse solution; introducing Total Experience Intelligence.
Brand experience
with precision ROI
In the old days…
Marketers were struggling to get fluent, data-powered insight that connects brand experience to brand performance, and it stopped them delivering growth.
Now
Total Experience Intelligence (TXi) uses advanced diagnostics and diverse data from across the journey to pinpoint exactly where to invest to drive business outcomes. Goodbye guesswork, hello results.
It’s time for more
Data Siloed to
Dynamic & Connected
Without diverse data, it’s impossible to accurately measure experience. We connect 50+ interaction, perception, and outcome metrics along the funnel, capturing what people see, say, think, feel, and do. It means we see the true picture.
Untargeted Investments to
ROI Optimised
True understanding of BX/CX requires a wide-lens, data diverse category view across the funnel. Our user-friendly platform creates a single source of truth, with micrometrics that unlock KPI performance alongside the role of brand promises & perceptions.
Reporting Tool
Strategy & Evaluation
Our sophisticated, breakthrough Experience Mix Modelling tech uses econometrics to deliver high quality foresight that supports targeted and optimised decision-making. It ends the guesswork, driving at quantified, focused, measurable interventions that drive business results.
48%
growth in 3 years: brands winning across exposure, activation and engagement together are growing fastest – but under half of marketers measure all three
It’s time for a dynamic customer view.
65%
of CX/BX Marketers can’t identify the operational metrics that drive CX perceptions.
It’s time to connect the dots.
71%
of CX/BX Marketers can’t quantify how experience improvements drive business metrics.
It’s time to drive results.
Why TXi?
- Syndicated Panel Data
- Economics Data
- Social Data
- Influencer Data
- Psycholinguistic Data
- Psychographics Data
- Preference Data
- Behavioural Data
- Brand Tracking
- Journey Data
- Sales Data
- RFM ecomm Data
Request a demo
Learn how we can make your business data fluent.
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EMEA
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Americas
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Asia
50 Mohamed Sultan RdSingaporeOffice
#02-08 Singapore 238999
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UAE
1404, Al Thuraya Tower 1DubaiOffice
Dubai Media City
PO Box 62614, Dubai, UAE