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Cost of Living Tracker

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Tracking the sentiment and behaviour of consumers during a cost of living crisis


Blending claimed sentiment data with actual spend data to establish perception and spending shifts


With error rates of 40-70% in what people say they vs what they actually do, it is imperative organisational decision-making is rooted in reality
  • Diverse data for better accuracy

  • Rigorous method for de-risked decision-making

  • Stay one step ahead of competitors with valuable consumer interventions